We’re proud to have been asked to create the visual identity for Martin Morales’ latest Soho restaurant, Casita Andina.

Martin first brought Peruvian food to London in 2012 with the launch of Ceviche on Frith Street. The bar and restaurant became an overnight sensation thanks to its delicious, regional Andean dishes and devilishly good Pisco Sours. Following critical and commercial success Martin opened Peruvian superfood eatery Andina in East London, which made a huge impression on diners and critics alike.

Casita (which means little house) brings another welcome dose of Peru to London in the form of a Peruvian picanteria; traditional, cosy family run restaurants in the homes of Andinas. Inspired by Martin’s childhood in Peru, it’s cosy and intimate and feels like a home away from home.

Our work for Casita Andina was painstakingly researched. Everything about Morales’ restaurants is authentic; from framed portraits of the four mama chefs that inspired him growing up in Lima, through to the ornately carved servicio doors, which were hand carved in Peru and shipped to London. Richly embroidered, hand-woven and embellished textiles, which are a key feature of picanterias, can be found in each room.

These textiles became the focus of the identity we created for the restaurant. The logo mark and supporting design elements were handmade using authentic materials and processes in our workshop. We then carefully photographed our work, taking impression after impression until the balance felt right.

The identity has been installed throughout Casita Andina where our work is a backdrop to the real star of the show; the incredible food. But we hope we have done the four mamas – La Lucila, La Benita, La Cau Cau and La Palomino – proud.

Casita Andina: the four mamas

We'd like to share some news with you…

Discovering your brand essence.

Discovering your brand essence.

We recently received an enquiry from a CEO looking to discover her brand’s essence. “Where do you begin?” she asked.

Federal collaborates with Bert as branding agency for Manchester launch

Federal collaborates with Bert as branding agency for Manchester launch

We helped Federal to create a second store on Deansgate that is every bit as authentic and ‘Federal’ as the first.

Stone & River brand launch

Stone & River brand launch

Strategy consulting firm Stone & River chose us as their brand partner earlier this year.

Hatch trebles in size

Hatch trebles in size

Hatch, the exploratory retail space we co-created in early 2018, has trebled in size this summer.

Designing for MIF 2019

Designing for MIF 2019

Bert has again designed for MIF, this year creating a campaign to communicate the special relationship between MIF and headline partner Bruntwood.

Careers at Bert

Careers at Bert

We’re always on the look out for exceptional people to join our team.

Emotion versus Logic

Emotion versus Logic

It’s an old debate: head versus heart. What you think versus what you feel. These two forces within our psyche are often portrayed as clashing; creating an inner tension and disagreement within our everyday decision-making.